Capture Leads that Count and Contribute
Most businesses try different strategies and run campaigns for lead generation without any significant results. Running multiple campaigns and trying out new marketing strategies is not enough to achieve the expected growth. The Marketing Enhancer helps you streamline the lead generation and conversion method with effective insights and plans on the leads and for deploying the marketing assets efficiently.
Marketing Enhancer is like an add-on that a subscriber can apply if he/she has opted for Lead Actuator. The platform’s Lead Generation is designed in three ways: from website, lead forms, and email marketing via mail chimp. With the help of the marketing enhancer, you can get various analytics, web analytics, digital assets analytics, product analytics, etc., to give you an effective insight.
Make your marketing strategies count to make significant sales growth with Marketing Enhancer. Sign up now!
Devise effective marketing campaigns in India
Companies struggle to devise a marketing campaign that really works and provides effective results. Creating and maintaining a professional website is not the only thing that could help you with generating better leads. Marketing needs an understanding of the market and a well-planned strategy that helps in generating and converting leads.
The platform streamlines the marketing process by enabling you to design and manage all your campaigns and activities in one place. Marketing enhancer brings a difference in your marketing approach with advanced analytics that provide data-driven insights for strategies and campaigns.
Signing up with this platform helps you devise meaningful and actionable strategies and campaigns. The marketing and sales intelligence helps to identify the B2B prospects, the interest levels of the leads, and effective insights on the market.
Extracting leads from mail campaigns
The marketing enhancer helps your sales team with:
- Identifying the leads generated through mass mail campaigns
- Identifying and tracking website visitors from the mail campaigns
- Recognizing the interests and level of interest of the leads
- Gaining effective insights about sales pitches to improve the conversion rates
- Automation of leads to the CRM database to streamline the sales process
- Designing data-driven marketing strategies and campaigns
Utilizing the marketing assets
- Empower the marketing team with digital asset utilization
- Access the data for brochures, videos, downloadable software, product literature, etc. for utilization
- Gain knowledge on the demand cycle by analyzing the digital asset
- The insights on digital asset utilization help you with better resource management
- Create data-based marketing strategies for better sales conversion.
Advanced analytics for demand cycle management
Get advanced analytics that helps to understand the demand cycle for seamlessly managing the market and gaining better insights into the market appreciation of the product through:
- Track the website visitors and their interests based on the product hierarchy
- Generate knowledge and insight into the product demand based on geographical location
- Design a product-based lead list for the marketing team for an increased sales percentage
Learn more from the built-in forms
Generate pop-up forms on the website that enhance customer engagement while generating genuine leads for the sales team:
- Analyze the built-in website forms to understand your leads better
- Review the journey analytics to understand the history of the leads, their visit frequency, and their interests
- Customize a sales pitch based on the interest and requirements of the lead
- Optimize sales campaigns and strategies based on data analytics
Traffic acquisition reports
Marketing enhancer integrates all the active campaigns to generate traffic reports for a better understanding of lead generation:
- Identify the leads generated from different active social media and mail campaigns
- Track the ROI on all marketing strategies and campaigns
- The traffic acquisition reports help in making better marketing decisions by understanding the performing strategies and the non-performing ones
- The traffic data helps to design effective marketing campaigns
Effective visitor analytics
A visitor analytics report helps to identify the success of marketing campaigns and make effective decisions:
- The industry traffic data helps to design data-packed marketing strategies
- The visitor data is instrumental in identifying product demand based on customer statistics
- Helps to analyze the active campaigns based on different sectors and industries
- Tracks the need for product feature development to meet the market demand
- Rely on market data to make product decisions
Traffic analytics based on geographical location
Geographical location-based data are effective in analyzing the product demand across India for devising better strategies and campaigns:
- Keep track of the target customers from different geographical locations in India
- Design and devise marketing strategies with geographical preferences to connect with the customers
- Analyze the demand to plan marketing outreach programs and sales strategy
- Use the geographical traffic analysis to design data-driven marketing campaigns and strategies
Website traffic analysis
- Keep a tab on the recurrent outreach of your website for better decision-making and strategies
- Track the active campaigns and marketing strategies to understand their impact on the website traffic
- Generate report on the weekly traffic trends and identify the spikes during active campaigns
- Have an insight into how the campaigns and strategies are contributing to increasing the website traffic
- Use the data and reports to devise effective marketing outreach programs
- Enhance the marketing strategy with data-based traffic reports
Connect with CRM tech hub today to make the most of your marketing campaigns and strategies and achieve better sales results. Get in touch!
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